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Source Interlink and BRC

Off-road publisher Source Interlink launches co-op outreach program with BFGoodrich Tires

POCATELLO, ID (October 21) - BlueRibbon Coalition (BRC) announced today a major partnership with Source Interlink, one of the largest publishers of magazines and online content for enthusiast audiences, reaching off-road readers around the country.  Source Interlink and BRC are working cooperatively on informational ads promoting BRC and our mission of protecting responsible recreation. Ads will be placed in numerous magazines, including Four Wheeler, JP Magazine, 4Wheel Drive andSport Utility,Off-Road,and4Wheel & Off-Road.

Click to see larger image of Jerry Sparkman, the lucky winner from Source Interlink and BFGoodrich Tires

Source Interlink and BFGoodrich Tires combined resources to give one randomly-selected lucky winner a set of awesome off-road tires just for being a member of BlueRibbon Coalition and being in the game of keeping trails open.  Jerry Sparkman of Gilroy won a beautiful set of 37" KM2 BFGs.   Source Interlink plans to expand this membership incentive with other tire manufacturers as well.

Read and download entire press release here.

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